Sustainability Strategy

Most business plans were built for a world you’re trying to dismantle. They prioritize extraction, externalize harm, and assume that low wages, burnout, and environmental damage are simply “the cost of doing business.” If you’re building a food enterprise rooted in justice — one that honors workers, land, culture, and community — you already know the traditional business plan model cannot hold your vision. The Regenerative Culinary Business Plan: Fifth Element Framework  is t

At Fifth Element, we believe in naming and honoring the sources of our inspiration. It’s part of our practice to acknowledge the wisdom that shapes us, because our work is not created in isolation — it grows out of relationships, teachings, and lineages of care. One of the most profound influences on Fifth Element has been Robin Wall Kimmerer’s Braiding Sweetgrass . Her words remind us that the land is not just scenery or resource, but a living relative. She teaches that our

At Fifth Element, we’ve always believed that sustainability without justice is hollow. Our work is rooted in embedding reparative justice, reciprocity, and care into the very structure of business. That’s why Esha Chhabra’s TED Talk, “ How Business Can Improve the World, Not Just the Bottom Line ,” resonated so deeply with us. In her talk, Esha reminds us that sustainability has too often become more marketing than action. She calls for businesses to move beyond performative

I didn’t create Fifth Element because I had a clear path. I created it because I didn’t.

What makes Dene different as a Master Business Coach?